The Local Catch Network’s #FindYourSeafoodWeek is back for a third year
Sitka, AK (September 11, 2023) – Alaskans Own is excited to announce its participation in the third annual #FindYourSeafoodWeek facilitated by the The Local Catch Network (LCN).
Find Your Seafood Week is a social media campaign that runs from September 10-16 and increases the visibility of domestic seafood harvesters and businesses that participate in direct marketing — in other words, selling their catch directly to consumers, rather than relying on convoluted supply chains.
The initiative is focused on highlighting the importance of community-based fisheries in building resilient local and regional seafood systems. During the pandemic, while global supply chains faltered, the direct-to-consumer businesses within the Local Catch Network saw an uptick in engagement. During the first Find Your Seafood Week campaign, approximately 1,200 people visited LCN’s Seafood Finder, an interactive directory of local seafood businesses, over the course of a week. With media coverage by CNN, Good Morning America, and other local, regional, and national outlets, the total potential media reach exceeded 234 million people throughout the duration of the 2021 #FYSW campaign.
Alaskans Own is proud to be part of this vital initiative. We are Alaska’s first community supported fishery and are dedicated to sustainable fishing practices while supporting local fishing families. 100% of profits are donated to fishery conservationand health & resilience programs, ensuring a sustainable future for Alaska’s fisheries and helping communities in need. For more information, visit www.alaskansown.com and follow us on Facebook and Instagram.
The Local Catch Network invites community members to join the “boat-to-fork” movement by using the Seafood Finder to learn more about community-based fishing businesses, the locations they operate, the number of fishermen they partner with, and the types of catch they offer during #FindYourSeafoodWeek and beyond.
About Alaskans Own Founded in 2010 by a group of commercial fishermen in Sitka, the Alaskans Own Community Supported Fishery (CSF) was created to help make Alaska seafood more accessible to Alaskans while also helping Alaska fishermen make a fair wage. In addition, Alaskans Own’s founders wanted their seafood sales to generate funding for the Alaska Longline Fishermen’s Association’s fishery conservation projects. In other words, they wanted Alaskans Own to benefit the wild fish and marine ecosystems that make Alaska’s fisheries possible.